Over 70s determined to stay fit

New research reveals that the UK’s older population is doing all it can to live a healthy lifestyle.

More than three quarters (78%) of people aged 70 and over actively try to keep fit and healthy.

People are also more likely to take personal responsibility for their health as they grow older.

19% of those over the ge of 70 say they do everything they can to keep fit and healthy, compared to 13% of over 60s and just 8% of over 55s.

However, 23% of those over 70 say they sometimes feel excluded when trying to achieve a healthy lifestyle by companies targeting a younger market.

A crucial part of keeping healthy is attending regular health appointments and 58% of the over 70s say they do that.

Women over 70 are most likely to attend health appointments (64%), showing they’re greater aware of the importance of them as they grow older.

However, 26% of those over 70 say extra encouragement to attend health appointments would help them maintain a healthy lifestyle.

That’s why Simplyhealth has developed the new Simply Cash Plan 70 Plus to help people aged 70 and over budget for everyday healthcare costs, such as visits to the dentist and optician.

Clare Lee, spokesperson for Simplyhealth, comments: ‘Our research shows that older people want to achieve a healthy lifestyle, but want companies to provide more for them. They also want more encouragement to attend health appointments. Simplyhealth’s new Simply Cash Plan 70 Plus can help them do just that and has been developed in response to demand from consumers.

‘As with our standard cash plan, individuals can claim money back for visits to the dentist, optician, chiropodist and chiropractor, up to annual limits.                                                          

‘In addition, our plan for the over 70s also includes exclusive benefits such as occupational therapy, hearing aid payment and an introductory 20% discount on mobility products and daily living aids from the Simplyhealth stores.

‘All this starts at just £9.95 a month. Our plan offers value for money and is the only plan in the market to offer an occupational therapy benefit for those aged 70 and over.’

The Simply Cash Plan 70 Plus provides 100% cash back for visits to the dentist and optician, plus 75% cash back on complementary therapies such as chiropractic treatment and physiotherapy. It also includes 50% cash back for chiropody or podiatry, all up to annual limits.

The Simply Cash Plan 70 Plus can help people aged 70 and over budget for their healthcare costs and achieve a healthier lifestyle. It can be bought over the phone on 0800 072 5846.

Cover per month starts at £9.95 for level one and increases to £39.95 for level three. For more information about Simplyhealth please visit www.simplyhealth.co.uk.

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