Attendance soars 84 per cent at dental show

The Dentistry Show cemented its position as the fastest growing event for DCPs, attracting a record attendance.

Staged at the NEC Birmingham last month, it attracted 4,270* unique visitors to the two-day conference – an 84%** increase on the 2010 attendance.

The show is a free, first-class conference programme with more than 55 hours of education offering verifiable CPD.

There’s also a packed programme of practical workshops, special events, a live surgery and a sold-out exhibition floor showcasing more than 200 UK and international specialist suppliers.

Organised by CloserStill Media Healthcare, The Dentistry Show, launched in 2007, is now the fastest growing dentistry conference and exhibition in the UK.

The action-packed two days also saw a record number of companies from all sectors of the dental suppliers’ community exhibiting on the show floor.

Leading industry figures from around the world shared their knowledge with delegates in five lecture streams running throughout the show – Aesthetic Dentist, Dental Business, Hygienist & Therapist Symposium, Aesthetic Technician and Nursing Network.

Over 50 speakers including David Hornbrook, Michael Wise, Tidu Mankoo, John Stanfield, Laura Horton and Sheila Scott brought delegates up to date with the latest thinking, cutting-edge techniques and procedures, giving examples of best practice and sharing tips and advice.

Exhibitors reported brisk trading on the packed show floor.

‘We are launching a new product and so felt we had to be here – we’ve hardly stopped,’ said Carl Wood, general manager at Bien Air.

The show attracted a number of new companies this year, including Takara Belmont, Oasis Dental Care, Wright Cotterell, Optident, DTS International and Santander. Integrated Dental Holdings (IDH), who exhibited at the Dentistry Show for the first time.

Event director, Chris Brown, said: ‘To reinforce the many messages of support that we have received since the show closed on Saturday from delegates, speakers and exhibitors alike, the take up for 2012 means that we’re having to look at a bigger hall and expanding the capacities of our lecture theatres.’

Show manager, Ian Reynolds, added: ‘By continuing to focus the show’s content around the specific learning and development needs of each job function within a practice allows the Dentistry Show brings all industry stakeholders together.

‘I’m thrilled to see how the show has grown and developed as a major networking platform over the last five years and with more than 95% of this year’s exhibit space already rebooked it looks like 2012 is going to be another fantastic two days.’

The Dentistry Show 2012 returns to the NEC Birmingham on 2-3 March, 2012.

For more inforamtion, visit

*BPA Event Audit Applied For – March 2011.
**Unique net attendance in 2010 totalled 2,319.

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