Articles, Dentistry

Wow! Those are great speakers!

Practice Plan has lined up some of the best speakers to host its forthcoming events. Topics range from websites and marketing, to management and how to take control of your business, there’s something for everyone!

Emma John, the award-winning practice manager and customer service expert, will show practices how to give front desk teams the wow factor in May with a three-date tour. Emma commented: ‘There’s a huge amount of training available to all members of the dental team. However, for years those at the front desk have gone under the radar. The front desk team are the first and last impression any patient will see and hear, so it’s vital they have the skills needed to really make a positive impact.’

For the whole practice

The Wow Factor events in May are aimed at the whole practice, as a high level of customer service should be something the whole practice team is committed to providing. With years of experience in the industry, Emma will be teaching the skills to help convert potential patients into bookings in the diary and how to gain patient confidence and commitment, leading to a more successful practice with happy patients.

Also, the organisation is well underway for the 2014 Practice Management Conference. Practice Plan is bringing together some of the best-known faces. The Practice Management Conferences are the perfect place to learn new skills, brush up on old ones, speak with other teams in similar situations and come away with loads of ideas to make your practice the best it can be.

Krishan Joshi from Dental Focus and Nigel Jones, sales director at Practice Plan, are two of the key speakers for this year’s conferences. Dental Protection’s Kevin Lewis and leading industry consultant Sheila Scott will join them at the conferences.

Krishan Joshi will be speaking about practices’ online presence and will also be doing his live demonstration of ‘Google page one in 15 minutes’. Krishan explained: ‘I intend to give management teams both the reason and inspiration to be the best they can be when it comes to website marketing and performance. They will walk away with new perspectives and ideas on how their website can get to that next level, to convert more visitors into phone calls, email enquiries and live online bookings.’

Nigel Jones is back by popular demand and explains his speaking topic: ‘I will be speaking about the importance of putting in place some business measures to help practice owners and managers feel more in control and give them the confidence to make the right business decisions.’

If this wasn’t enough to whet your appetite, there will also be marketing gems from Steve Philips, marketing manager at the award winning Cherrybank Dental Spa. Steve will speak about how you can bring in new patients without spending more money. His practice has used some very innovative ways to attract and retain patients. Come along and steal his secrets.

A focus on networking

This year there will also be a focus on networking, this is something that practices found really helpful last year. Ruth Martin, event organiser from Practice Plan, said: ‘So many practice managers really enjoyed being able to speak with other like-minded people last year. Sharing their experiences helped them to see things from a different perspective and generate new ideas. It’s not something they get to do every day, so we felt it was important to make sure this has a place at our events.’

If you would like to know more about the Practice Management Conferences or would like to book your places at the Wow Factor, please call the events team on 01691 684135 or visit www.practiceplan.co.uk/events. The Wow Factor will be in Birmingham on the 8 May, Manchester on the 15 May and Heathrow on the 22 May. The Practice Management Conferences will be held in Bolton on the 6 June and Oxford on the 27 June. Don’t miss out on your chance to hear some of the best speakers around.

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