Are patients likely to find a dentist via social media? Well, yes, it happens regularly as I found out from social media expert Dawn Kerr. I was lucky enough to recently attend a course run by NBS Training at which Dawn was a guest speaker. Working with and assisted by Tracy Stuart, director of NBS Training, she told delegates that the previous week a rugby player had lost a tooth and gone on to Twitter to get an immediate recommendation. I am already a social media devotee but aware that I need to keep on top of new developments, I signed up to gain some insights from a dedicated social media professional.