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Articles, Dentistry

Journey to the future

After visiting one of Hague Dental’s UK showrooms, FMC’s Carlotta Eden demonstrates how the company seem to have just about every aspect of practice development under one roof. The first thing I noted about Hague Dental’s Horsham showroom was its woody, secluded location, offering a calming influence on customers looking to make their first purchase,

Articles, Dentistry

Buying a dental chair for my practice… the decision-making process

A case study from Dr Ihsan Khaliq, principal dental surgeon at Bawtry Dental Aesthetic and Implant Clinic. Dr Khaliq graduated from Kings College London and has since furthered his training at the prestigious Eastman Dental Institute (UCL). When choosing a treatment unit for my practice, I looked at all the options from various manufacturers and was disappointed to find a limited choice that combined

Articles, Dentistry

The power of your brand

Sam Brice, marketing manager at DPAS Dental Plans, talks about the importance of establishing a strong brand image for your practice. With so many other things to take into account, building a brand identity is not usually one of the first things that principals consider when setting up or expanding their practice. However, in reality

Articles, Dentistry

Equip the dental team to be the best it can

Practice Plan introduces Joy Marsden, who will be explaining how your team can pull together and survive and thrive in the dental world at this year’s workshop tour. Challenges and change are now part of daily life. They affect everyone at some point but it’s how you deal with them that’s the real deal-breaker. Dental

Articles, Dentistry

Are dental associates employed or self-employed?

Amongst the established professions, dentistry is unique. It is the only one into which its members qualify as self-employed from day one. Or so it seemed… After completing a period as a vocational trainee, a dentist’s first unsupervised position within a practice will be as an associate and to all intents and purposes, they will

Articles, Dentistry

Planning for success

Nigel Jones, sales director at Practice Plan, explains how a patient membership plan can contribute to a sustainable practice and a successful business plan. Many owners of dental practices have found the last few years of economic turmoil to be challenging to say the least, as they have found it tough going to maintain income

Articles, Dentistry

Leasing your dental equipment

Ray Cox gives his stamp of approval for leasing dental equipment. Leasing your car, for business or personal use is very much becoming the norm, as it presents a cheaper alternative to a bank loan. Thus, it is no wonder that as prices for buying a new car continue to increase, many are opting to

Articles, Dentistry

Smoking cessation

Roger Matthews investigates how having a smoking cessation service in your practice can not only help the on going oral and general health of your existing patients, but also bring new ones through your door. According to the most recent health service statistics, around 8.5 million people in the UK still smoke and 75% of

Articles, Dentistry

Ensure the three As for ethical and effective sales

7connections explains how to sell effectively and ethically and how to ensure marketing is done in an efficient way. In order to increase patient acceptance of proposed treatment plans, a certain amount of ‘selling’ is sometimes required. This does not mean that aggressive tactics need to be employed – in fact, such an approach is

Articles, Dentistry

Cleaning up decontamination

Dentistry’s Seb Evans went along to the launch of Dentisan’s new centre for decontamination education to see what is on offer. Decontamination is an integral part of every dental practice. An individual with experience and training is required to take responsibility for infection control and decontamination in the dental practice, as stated by HTM 01-05