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National Orthodontic Week launches today

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The British Orthodontic Society (BOS) launched the first ever National Orthodontic Week today (Monday).

Numerous orthodontists, BOS board members, the press and conservative MP, Lee Scott attended the event, which had an exclusive private viewing of the Irving Penn portraits.

The campaign has been created to focus attention on the ways the look and the function of the teeth can be improved.

BOS Chairman, Nigel Harradine, speaking at the opening, said: ‘There is not enough knowledge about orthodontics and healthcare has an increasing need to be properly understood.

'There have been great advances in orthodontic technology and training in the UK is world class. We have top-quality research and clinicians here, however, there is a shortage of orthodontists. This is less than Greece, Poland, Ireland and Italy. There are waiting lists of up to three years for those with a quantified significant need for treatment.'

In a study conducted by YouGov, on behalf of the BOS, it was found that 45% of adults are unhappy with the appearance of their teeth and 20% would consider orthodontic treatment. Of the adults who felt orthodontic treatment would be of benefit, 56% would contemplate treatment for an improvement in appearance, 25% for an improvement in self-esteem and 18% for an improvement in oral health and function.

Commenting on the survey, Dr Harradine said: ‘Such findings corroborate anecdotal evidence from orthodontists who are experiencing a significant increase in enquiries from adults who may not have had an opportunity to correct their bite and their smile earlier in life.  This reflects both a change in attitude towards orthodontic treatment and recent advances in treatment techniques'.

To find out more about NOW and to get your practice involved, visit www.nowsmile.org.

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There has been significant advances in the field of orthodontics. One of the most prominent is Invisalign. It allows individuals to straighten crooked teeth without any sight of metal.

Posted by jae_cho08 22/5/10 at 02:24