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Oral-B goes sonic
8th Oct 2010
Oral-B is launching a sonic powered toothbrush, the Oral-B Pulsonic SmartSeries with SmartGuide.
The Oral-B Pulsonic, available through dental channels, has a five-speed brushing action (clean, sensitive, massage, extended clean and polish) and offers 31,000 vibrations.
Oral-B has also taken their expertise in manual toothbrush design and has configured the bristles in such a way as to maximise plaque removal.
Like the Triumph, the Oral-B Pulsonic with Smart Guide contains a microchip in the handle that communicates information to the user via a wireless remote display, the SmartGuide.
This encourages patients to adhere to the universally recommended brushing time of two minutes.
Moreover, clinical research has shown that patients are five times more likely to brush for two minutes, twice a day, when using a SmartGuide [1].
It also contains a quadrant timer, which will prompt your patients to pay equal attention to all areas of the mouth. It reduces plaque, even in proximal areas, thus improving gingival health.
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Reference: 1. Cronin et al, 2010, P&G Data on file
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