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Cheryl Cole's cosmetic dentistry inspires Brits

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A recent survey has identified cosmetic dentistry as the procedure most people would be willing to undergo.

Conducted by YouGov, the survey found that around half of those questioned were not interested in having any cosmetic surgery. But of those who would consider it, cosmetic dentistry was the most popular option.

Following the research, Dr Anoop Maini, a member of the board of directors at the British Academy of Cosmetic Dentistry, suggested that the British public are becoming more open to the idea of cosmetic surgery because of its prevalence in the media.

He says: 'We have seen a couple of high-profile celebrities, in particular Cheryl Cole, who have gone ahead and had some cosmetic dentistry done.

'So, as soon as an individual smiles obviously Joe Public starts to see that and cosmetic dentistry is no longer seen as the domain of the celebrities and it has actually gone into the [consciousness] of the average person.'

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Do we hear anything about minimally invasive Dentistry in the media and even publications like this magazine? Not sexy enough I suppose. As a profession we have a responsibility to educate our patients about the importance of keeping as many of their teeth as intact as possible and informing them that any restorative treatment will lead to more treatment in the future. A lot of perfectly healthy British teeth have been destroyed during the past few years without explaining the future long term consequences of doing so to the these patients.

Posted by Frasse 24/2/11 at 22:46

Please follow this link – http://www.dentistry.co.uk/news/3663--Oral-health-Confident-winners – to see what we are doing to recognise preventive measures in dental care. Not sexy, no, but very relevant and important for long-term dental - and overall - health.

Posted by JB 25/2/11 at 07:36