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Warehouse HQ keeps costs down for IDH

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IDH chief executive Richard Smith and CDO Barry Cockcroft

The opening of IDH's new offices in Kearsley, near Manchester, is significant as a key point in the company's development and precedes the opening of the purpose-built IDH Training Academy in 2012.
 
The decision to establish the company's new HQ in a converted warehouse was very easy as chief executive Richard Smith explains: 'Quite simply, we wanted to keep costs down. IDH is a key provider of health services to the NHS who need to know they're getting value for money – that means spending it on great dental healthcare for patients, not on expensive office overheads.'
 
An innovative, high-tech helpdesk means that any of the almost 500 IDH practices across England, Scotland and Wales can simply call one number for help, advice or support from head office.

Meanwhile, the new academy for clinicians, technicians and nurses will complement the training that IDH already offers to its practice managers and field staff.
 
IDH is committed to preventive oral health care and as part of that initiative, has a series of mobile dental units which will be used to promote oral health and education in schools, at events and shows and even as emergency back-up in times of a practice crisis.

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'keep costs down' - brilliant. You know what? That's what we do in our (not NHS...) practice. Trouble is, IDH, introducing a layer of managers (BWW's, laptops, shiny suits...), then getting clinicians to do NHS work with no personal stake in working harder results in a business model which might look OK to the sort of W@n737s who think all dentistry is a 'licence to print money' ..... but the rest of us feel no threat if one of your chain clones opens next door. Never mind! My mate who sold out to ADP is enjoying his supercharged Jag .......

Posted by docholliday 29/10/11 at 17:16

Am I missing something here? What benefit does this have for the NHS as the story is being marketed. The UDA rate is fixed at each practice so all this does is reduce costs for IDH and thus make them as a company (nothing to do with the NHS) more profit. I fail to see why Barry Cockcroft would have any interest in this and thus open the new offices.

Posted by mrbds 30/10/11 at 14:06

Barry...Barry...Barry...it just doesn't get any better for you...

Posted by steve 30/10/11 at 15:18

Barry...Barry...Barry...it just doesn't get any better for you...

Posted by steve 30/10/11 at 15:18

brilliant boys-poor old bazzer would go to the opening of an envelope is it had an nhs logo on it

Posted by gordie 31/10/11 at 07:35