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Trust The Dental Directory for facial aesthetics

Facial aesthetics compliments aesthetic dentistry perfectly. You create the perfect smile so why wouldn’t your patient want a beautiful frame to enhance it?

Patients are now more open to these types of treatments given the positive coverage in the media and on television programmes such as ‘10 years younger’. It’s a fact eveyone now wants to look more youthful for longer.

Facial aesthetics will bring a new service to your patients and a considerable revenue stream to you, it will also help to carve your practice out from the competition, giving you a competitive edge over others.

So that all sounds great, but how do you go about introducing these treatments? Where do you train, what insurance do you need, where can do you buy the products from and, when you are ready, how do you market this to your patients? At The Dental Directory we have the answers!

Where can I train?

Med-fx Training is The Dental Directory’s preferred training provider for facial aesthetics. They offer accredited hands-on training courses in the use of botulinum toxins, dermal fillers (including Sculptra) and chemical peels.

To ensure maximum benefit, each course has a maximum of eight places and provides the comprehensive mix of theory, technique, product information and hands-on practical experience that is essential to get you started in facial aesthetics quickly and safely.

Course dates are now available throughout 2010 in training centres nationwide, including London, Lancashire, Glasgow, Birmingham & Newcastle.

For further information please call 01376 532832 or visit www.medfxtraining.co.uk

What insurance do I need?

Hamilton Fraser Insurance Solutions can provide you with the medical malpractice insurance you need. If you have trained with Med-fx Training you will also receive a 10% discount on your insurance premium.

For more information speak to Med-fx Training when booking your course, call 01376 532832

Where can I buy facial aesthetic products from?

The Dental Directory supplies the largest range of market leading botulinum toxins, dermal fillers, skin peel products and cosmeceuticals of any dental dealer – making it the perfect one-stop shop for all of your aesthetic and skin rejuvenation products.

Delivery is free, plus you get the convenience of ordering your dental supplies and facial aesthetics products from one place – saving you time and money.

For details of our full facial aesthetics product range call 0800 585 586 or visit www.dental-directory.co.uk

How do I market facial aesthetics to my patients?

The Dental Directory can provide you with help and support to introduce these treatments to your patients. We have a team of national business consultants fully briefed on facial aesthetics and how best to launch this into the practice. Many product manufacturers have predesigned marketing literature ideal for patients, our business consultants can gain you access to this.

Call 0800 585 586 to arrange an appointment with your local Dental Directory business consultant.

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Dental marketing

Now more than ever is marketing a dental practice a key essential to the business of dentistry. It is not enough to advertise in your local newspaper or rely on word-of-mouth via patients.
The secret of dental marketing success is the ability to promote your practice to attract patients – wherever they may be looking and that includes the web. The internet is a helpful addition to dental marketing and every practice needs a website to succeed.

Combine in-surgery and online branding of your dental practice, with the power of the web

Use branded letter headings, posters, notepaper and pens in the practice and exciting images of smiling patients, before and after shots, case studies, patient testimonials and information on a beautifully designed easy-to-use website and dental marketing. It’s never been easier! You just need to learn and master what to do and how to do it. There are many dental marketing companies who can help, offering anything from a budget website building packages to a bespoke design service with tips on getting your practice higher up the Google pages. When people need to find a dentist, they use a search engine. This means that you do need a presence online and that you do need to be skilled in making sure people will find you. This is where using search engine optimisation (SEO) services can make a big difference.
As well as a high profile practice website, sending out e-newsletters and using Facebook, Twitter, MySpace and other social networking sites all add to spreading the word about your practice and your treatments and you. The dental marketing machine is an amazing one – use it.