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FACE - Facial Aesthetic Conference and Exhibition
At the Royal College of Physicians, 11 St Andrews Place, Regents Park, London, NW1 4LE

Visit www.faceconference.com

Prof Jean Carruthers
	FACE is a wonderful blend of expert lectures and practical demonstrations of the latest techniques and advances in the modern world of non-invasive facial enhancement. Each year is better than the last. I highly recommend it.

Mark the 2nd – 4th July in your calendar for FACE, the UK’s premier medical aesthetic conference and scientific forum on facial aesthetics. Among the international speaker faculty this year is Professor Alastair Carruthers, world-renowned for his pioneering and ongoing research in botulinum toxins and facial fillers. At FACE you will have unrivalled access to widely acclaimed practitioners, and it is an opportunity you will not want to miss.

Now in its eighth year, FACE has hosted more than 2,000 delegates alongside a truly international speaker faculty providing leading-edge clinical and practical information on a wide range of non-surgical treatment options for facial rejuvenation. All practitioners and clinic owners who deliver predominantly non-surgical medical aesthetic treatments will want to attend.

FACE 2010 is also dedicated to providing bespoke lectures to offer something for all those with an interest in Aesthetic Medicine.

What to Expect from FACE 2010

International faculty of leading dermatologists, cosmetic physicians and surgeons
3 days packed with scientific lectures and demonstrations + 2 days of exhibitor workshops
Business development meetings • Wide range of key industry exhibitors
Choice from different parallel agendas • Aesthetic Industry Summer Ball

The ‘FACE of the Clinic’ Business Meeting – Saturday 3rd July
As you gear your business for the coming decade, successful cosmetic businesses are becoming increasingly reliant on well trained, multi-skilled practice managers to run the core operational & marketing and man-management elements of their business. This one day meeting covers a wide range of topics and features lectures from leading speakers in their area of expertise, providing an invaluable opportunity for you to invest in quality education for key personnel within your business.

New for FACE 2010 – Advanced Skincare Workshop – Sunday 4th July
Designed predominantly for skincare specialists this separate workshop will focus on diagnosis and treatment of common skin conditions alongside boosting knowledge of active treatment strategies including topical skincare. Investing in the education of your skincare specialist will enable them to give better advice and treatments alongside motivating them to maximise sales of retail lines.

Advanced Masterclass at FACE 2010
	Friday 2nd July – One Day Botulinum Toxin and Dermal Filler Masterclass Four hour advanced Botulinum Toxin workshop with Professor Alastair Carruthers exploring in detail upper and lower facial techniques including practical demonstration sessions. Four hour advanced Botulinum Toxin and Hyaluronic Acid Filler Workshop with Benjamin Ascher, including practical demonstrations.

Visit www.faceconference.com

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Dental marketing

Now more than ever is marketing a dental practice a key essential to the business of dentistry. It is not enough to advertise in your local newspaper or rely on word-of-mouth via patients.
The secret of dental marketing success is the ability to promote your practice to attract patients – wherever they may be looking and that includes the web. The internet is a helpful addition to dental marketing and every practice needs a website to succeed.

Combine in-surgery and online branding of your dental practice, with the power of the web

Use branded letter headings, posters, notepaper and pens in the practice and exciting images of smiling patients, before and after shots, case studies, patient testimonials and information on a beautifully designed easy-to-use website and dental marketing. It’s never been easier! You just need to learn and master what to do and how to do it. There are many dental marketing companies who can help, offering anything from a budget website building packages to a bespoke design service with tips on getting your practice higher up the Google pages. When people need to find a dentist, they use a search engine. This means that you do need a presence online and that you do need to be skilled in making sure people will find you. This is where using search engine optimisation (SEO) services can make a big difference.
As well as a high profile practice website, sending out e-newsletters and using Facebook, Twitter, MySpace and other social networking sites all add to spreading the word about your practice and your treatments and you. The dental marketing machine is an amazing one – use it.