A dental practice in Newcastle launched a specialist periodontal referral service for all dentists across the region.
Dr Geoff Sharpe, one of the UK’s leading periodontists, joined The Cosmetic Dental Clinic in late 2008 providing specialist gum and dental bone treatment in the heart of the city.
Dr Darren Cannell and Dr. Andrew Stafford, founders of The Cosmetic Dental Clinic, were keen to broaden their services and realised there was a gap in the market for a periodontal specialist.
Both Darren and Andrew realised the potential benefits not only to their patients, but also to the city as a whole and indeed the wider region if they created a referral scheme.
Twenty of the region’s leading dentists attended an open evening at the Clinic to meet Geoff and discuss how the referral scheme will operate.
Demand for the event was so high that a series of additional open evenings are planned so that all dentists have an understanding of the service and access to Geoff’s skills.
Dr Sharpe said: ‘The referral scheme is a fantastic opportunity for dentists to ensure that they can offer their patients easy access to treatment and will greatly improve the level of care perio cases will receive.
Dr Andrew Stafford, co-founder of The Cosmetic Dental Clinic adds: ‘After establishing a reputation as the city’s leading provider of cosmetic dental treatment we were keen to develop our service offering further. Geoff is one of the country’s leading perio specialists and we feel privileged to be working alongside him. It was clear from very early on that Geoff’s skills should be made available to as many patients as possible and a referral service was the best option.
‘Dental care in Newcastle and indeed the North East is evolving rapidly and we believe that people should have simple and quick access to the services they require.
‘Offering a specialist clinic in the heart of Newcastle will make seeking perio treatment that much easier both for the patient and their dentist.’
Any dentist wishing to use the referral service can call 0191 260 2688 for further information or visit www.thecosmeticdentalclinic.com.