Championing a vision of holistic dentistry that goes beyond fixing teeth, James Goolnik explains how his commitment to challenging norms has helped his career thrive.
James Goolnik is at an age when many of his peers might be considering stepping back from their clinical practice, or at least streamlining their businesses for a more straightforward work-life balance. Put this to him, and he baulks at the suggestion – ‘I am only 56!’.
The concept of ‘straightforward’ doesn’t appear in his lexicon, which may explain how he remains at the forefront of innovative thinking. A desire to link oral health to wellbeing has long been at the heart of his practice – way before ‘#holistichealth’ became a hashtag shared by influencers aplenty across Instagram and Tiktok. And he continues to nudge dentistry toward a broader goal of promoting holistic wellness, championing a vision beyond simply fixing smiles.
Innate entrepreneurial spirit
But where did this drive begin? Blessed with what appears to be an innate entrepreneurial spirit, he secured his first job at 13, keen to earn his own money. That business acumen has carried him through every stage of his career. It was certainly evident when he founded Bow Lane Dental in 2000.
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