It will demonstrate how to track and optimise key conversion points across awareness, enquiry, nurturing and treatment uptake.
David Nelkin will share proven systems and tools – including CRM automations, follow-up processes, and team training – that improve efficiency and conversion rates.
To inspire practice owners to shift focus from lead generation volume to long-term, sustainable performance through smarter conversion.
David Nelkin is the founder and CEO of Xcelerator Dental, a specialist dental marketing agency focused on practice growth.
With over 11 years of experience working with more than 200 dental practices, David is recognised as a thought leader in dental marketing. Under his leadership, Xcelerator Dental has won multiple awards, including Website of the Year at all three major dental awards in 2024 and CSR awards for sustainability initiatives.
David is passionate about simplifying the path to growth for dental practices.
This Continuing Professional Development (CPD) activity fully complies with the CPD requirements of the General Dental Council. FMC certifies this activity for one hour of enhanced CPD in the subject of From leaky buckets to lasting growth: the power of the new patient funnel.
This CPD meets the criteria for the GDC’s development outcome B.
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