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Word of mouth is still one of the most trustworthy forms of marketing and should not be forgotten about, Alun Rees says. Florence Foster Jenkins, the tone deaf heroine of a recent film had a dream to become a vocal diva and even managed to stage a show at Carnegie Hall. In constant support of … Continued
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Are practice agents really taking into account what’s best for their clients or just trying to get the highest practice price, Alun Rees questions. ‘It has happened again, I thought we were in a sale not an auction, what do you advise?’ A brief email on a Tuesday morning and more hopes dashed. My clients … Continued
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Do you have a plan if the catastrophic were to happen, Alun Rees questions. When my mother was widowed she wisely organised her affairs, drew up a new will and appointed me to have enduring power of attorney in the event of her becoming mentally unable to conduct her affairs. When she developed dementia it made … Continued
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The GDC is showing little common sense with the Gordon Pate case, Alun Rees says. Every registrant present and past should know how their hard earned cash is being spent. Gordon Pate is a retired dentist. His career is complete, his practice sold and any desire to carry on working long gone. An outspoken individual, … Continued
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Treating patients as consumers can cause expectations to increase beyond realistic, Alun Rees says. I am an advocate of excellent customer service. Ryanair excepted, who isn’t? The best book that I have read in years on running a successful dental business is Danny Meyer’s Setting the table where he tells his story of establishing a number of unique restaurants in … Continued
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There are many principals who believe leading a practice is full of struggles, disappointments and unhappiness, Alun Rees says. Put the word ‘leadership’ into Google and you will get 311 million results in less than a second. Leadership is one of the biggest buzzwords in dentistry at the moment, second only to marketing. Like marketing there … Continued
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Alun Rees explains why EBITDA isn’t a good measure to value a practice. Since I watched a consultant oral surgeon baffle a patient about their TMJ and how they needed an OPG, I have been very wary of acronyms especially TLAs (three letter acronyms). I try to avoid or limit them in my conversation. EBITDA … Continued
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The sugar tax is the start of a long war on sugar, Alun Rees warns. When our son was born 25 years ago, my wife Susan, a dental hygienist, and I were running a small practice on a large new suburban housing estate. Our philosophy of practice was founded on the unsexy triad of paediatric … Continued
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How are you ensuring that your practice is built to last for 100 years, Alun Rees questions. Change in dentistry is happening at a faster rate than ever. Whether it is in our understanding of diseases, use of digital technology or deployment of personnel, it reflects the ‘VUCA’ world in which we live. VUCA (volatile, … Continued
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