Shaz Memon, Author at Dentistry.co.uk
Shaz Memon

Shaz Memon

Author at Dentistry.co.uk

Shaz Memon is the creative director of Digimax Dental – a dental marketing agency, and has worked with leading dental and non-dental names. Digimax specialises in dental marketing, dental website design, dental SEO and dental branding and recently facial aesthetic marketing through his new brand Digimax Derma. What makes Shaz Memon and Digimax Dental unique is that they can use non-dental industries to infuse creative expertise into dental marketing for their clients. Digimax’s clients include House of Fraser, Mcdonalds, Formula One, James Caan and Caffè Concerto. Shaz specialises in offering bespoke, creative, high-end design solutions that encompass branding, website design, top Google rankings, emarketing and more – just for dentists. Digimax Dental is one of the world’s highest rated dental marketing agencies.
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Posted in Posts

What can a dental website learn from Amazon?

Shaz Memon describes what makes the perfect dental website. What is it about Amazon that makes the whole online shopping experience so appealing? Aside from its seamless purchasing and returns services, Amazon communicates to us our ‘purchase beacons’ within moments of searching its site, personalising the complete consumer journey. This is a term I coined … Continued

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Fear of missing out – is Christmas the ideal time for a social media detox?

Shaz Memon explores whether Christmas could be the perfect time for a social media detox. The essence of good online dental marketing lies, of course, not only in the quality of content of your social media posts, but also in their frequency. Posting regularly maximises opportunities for dentists to promote their practice to potential patients … Continued

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How high quality practices weaken their brand by using the word ‘free’

Dental marketing expert, Shaz Memon, shares nine ways to offer complimentary care to your patients. ‘Free’ is a hugely powerful and persuasive concept. The notion of boosting sales with giveaways, bonuses and complimentary gifts and services is a popular marketing strategy for many businesses. Commonly known as the ‘reciprocity principle’, the idea is that people often … Continued

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Thirteen ways to make your practice more green

With an environmental movement gathering momentum in dentistry, Shaz Memon suggests ways dental practices can be a little more green. And so it seems that, in a world more focused on environmental issues than ever before, the Green party entered the European political arena as likely ‘kingmakers’. With a surge that revealed its strongest ever showing yet … Continued

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How to find the men in your patient base

Shaz Memon explains how your marketing might be missing out on 49% of the population. British cultural perceptions of masculinity are slowly edging away from the idealised archetypes, with their archaic associations with power and strength, and heading for more enlightened paths. Notwithstanding the results of a 2018 Yougov poll (futuremen.org) – which revealed that … Continued



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