Dental showcase 2009 ‘exceeds expectations’, says trade association

BDTA Dental Showcase 2009 attracted more members of the dental team than ever before, with 13,178 visitors attending the event over the three days.

Visitors benefited from a range of CPD opportunities this year with lectures delivered by Dr Chris Orr, Dr Martin Trope and representatives from Dental Business Solutions and the FGDP.

Daily seminars covering the core subjects recommended by the GDC were also delivered over the three days.

The sessions were popular and the purpose built lecture theatre, which had doubled in size since last year’s Show, was busy throughout the event.

With more than 360 exhibitors displaying the latest products, explaining about new time and cost saving services and demonstrating the most up-to-date technologies, visitors gained a wide range of knowledge and items to assist with the efficient running of the dental practice or laboratory and bring maximum benefit to patient care.

There was still time for visitors to enjoy the selection of ‘Treasures of Dentistry’ themed activities taking place in the hall.


The free mocktails and sorbets on the treasure island were in high demand and hundreds of visitors flocked to the photography area on the feature area to have their picture taken on the tropical beach, with compliments of the BDTA.

The Showcase mascot proved ever popular with many keen to take part in the Tweetums Treasure Hunt and those who missed out on the competition purchasing a parrot, with profits going to Bridge2Aid.

The Caribbean Regals steel band encouraged both visitors and exhibitors to get in the Caribbean mood with tropical sounds greeting people on arrival to the exhibition.

The BDTA conducted extensive research amongst visitors during this year’s Show to gain a better insight into the dental team’s attitudes towards various elements of the exhibition.

Visitors enjoyed designing a potential advert for the event in the future and giving their views on the show.

The results will be reviewed and used to shape Showcase in the future.

The BDTA would like to thank everyone who participated in this valuable project.

Tony Reed, executive director at the BDTA, says: ‘This year’s BDTA Dental Showcase was bigger and better than ever before with more exhibitors, visitors and CPD opportunities.  We are delighted with the positive feedback we have received from those involved so far and will continue to develop the event to ensure it meets the needs of the industry in the future.

‘The level of interest in products and new developments highlights the appetite of the dental team to remain up to date with advancements in dentistry.’

Put the dates in your diary
BDTA Dental Showcase 2010 takes place at ExCeL London, 14-16 October 2010. For further information, visit

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